What You See Is What You Get
Greetings Insider:
People often times cannot figure out why some people seem to “find” all of the great opportunities, while most people, at best, only seem to come across mediocre ones. The answer is really simple - it's not that any one person is presented with MORE opportunities, it's just that some people can see value in certain opportunities where most people don't.
Ninety-nine other people will have already passed on the same opportunity because it seemed worthless to them, but that special person who can look at the opportunity and see beyond what everyone else sees and takes action on it appears to be LUCKY to have all of the good opportunities dropped in his/her lap.
Being able to see potential value in an opportunity where others don't is having what I call "Value Vision". In order to accelerate your financial success, you MUST develop this ability.
When it comes to value vision on a billion dollar scale, one name quickly comes to mind - Donald Trump. Forget about his personality for a second. I too think his personality stinks, BUT… there is no denying that he has amazing Value Vision. He can see a potential profit of hundreds of millions where others see a run down, money wasting worthless piece of property. Below is a real life example of how this billionaire uses this skill...
Donald Trump paid a premium price for an outdated, two story office building owned by an engineering fraternity across from the United Nations. Nobody else would touch the building because according to zoning laws it only had air rights enough to put a 20 story , 370,000 square foot building on the lot which would not justify the cost of purchase and development.
Here's what Trump saw that no one else saw, he realized that there were unused air rights on all of the adjacent buildings on the block. He knew that zoning laws allow you to purchase adjoining air rights and add them on to your building.
He bought up the air rights on all of the surrounding buildings, had the property rezoned for residential use instead of commercial and was able to then build a 90 story, 667,000 square foot, high ceiling luxury building called Trump World Tower. The beautiful condominiums in this state of the art building had floor to ceiling windows with a view of the East River which allowed him to sell them for a huge profit.
Anybody could have done the same thing he did. It wasn't his money or influence that made that deal such a huge success, it was his Value Vision. He saw profits where no one else did.
To develop your Value Vision start analyzing everything you look at for unseen profits. Determine if there is potential for hidden money in a deal, and how feasible it is to try and get it. To get the greatest possible profit on any deal, from now on, you have to look for its POTENTIAL value not just its face value. You have to see the upsell, the back end sales or see a way to increase its current value by adding a few amenities. That is how you determine whether or not it's a good opportunity or something you should walk away from.
I would love to hear from you - email me your questions, suggestions and stories and maybe they will be the subject of a future blog.
Success!!!!
Heru Ur Nekhet
Taking Ordinary People From Rags to Riches
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